
Howard Greenwood
Co-Founder at Jump Advisory
We deliver authentic and lasting value to recruitment leaders to accelerate and sustain growth, to create a world of outstanding leaders who shape the future of modern recruitment.
Jump Advisory combines strategic advice and over 150 years of collective industry capability to accelerate success on your path to change.
Our Jump founders are individually accomplished but united in their passion to create a world of outstanding leaders who shape the future of modern recruitment. During an unchartered period of global economic uncertainty, three dynamic individuals joined forces to create a powerful recruitment advisory group to accelerate resilience and sustainable growth in an industry that changes lives.

Co-Founder at Jump Advisory
Meet Howard, the co-founder of Jump Advisory Group and a trusted expert with over 30 years of experience driving growth and profitability in the recruitment industry.
Known for his leadership across the North of England and Scotland, Howard has played a key role in expanding APSCo into Yorkshire and the Northeast regions. His coaching for the Recruitment & Employment Confederation helped start-up recruitment agencies consistently succeed within their first year of business, and he is also working with the TEAM Network to help their members grow and scale.
Howard’s journey began as a top-performing IT recruiter with Lorien and later as Manager with Computer People, part of the Adecco Group (now Akkodis). He initially led CP’s teams in the North of England (4 offices) to become the most profitable in the UK. After becoming a Board Director, he turned around struggling business units in London and the Southeast (6 offices) to become the most profitable region, including the most profitable office, moving back north to run Perm and Contract for the offices across North of England, Scotland, and Ireland for CP, and Spring (9 offices). During his time at CP, he opened new offices and niches and rebuilt failing offices, creating sustainable profit. His expertise spans guiding multiple niche recruitment businesses toward sustainable, profitable growth.
Before moving to his true love, he grew his recruitment agency in the Blockchain market, so he fully understands the pressure of building a new agency from the ground up.
Since co-founding Jump in 2000, Howard has partnered with recruitment agencies across the UK, US, and Australia—transforming businesses from solo start-ups to multi-office powerhouses. With a laser focus on driving success, Howard specialises in coaching and mentoring business owners and leaders to unlock their full potential. His expertise spans Strategy Development and Execution, innovative Client and Candidate Acquisition Strategies (including re-engaging lapsed clients), Management and Sales Training, and Employee Recruitment and Retention Strategies that actually work.
Howard helps business owners build a winning culture, foster accountability, and stay ahead of the competition—all while acting as a trusted sounding board to guide them through every step.
With a passion for coaching, Howard focuses on developing leadership and building high-performance teams. Whether you’re a start-up or an established agency looking to scale, his mentoring helps business owners and leaders exceed their goals. Howard’s people-first approach motivates teams and leaders to unlock their full potential.
Beyond his professional achievements, Howard brings the discipline of an ex-semi-pro rugby player and a martial arts black belt to his coaching style—he is driven, focused, and results-oriented. With a wealth of experience and results to match, Howard is the partner who will help you elevate your agency and achieve sustainable growth. The question isn’t whether you can succeed but how far you’ll go with Howard’s guidance.

Director at Jump Advisory
Meet Heather. Heather is an experienced Non-Executive Director and Consultant, with expertise in People strategy and practice, leadership, learning & development, employee relations and employment law. She is an ILM level 7 qualified and experienced Executive Coach with 30 years of experience working with large and small recruitment and talent solutions businesses across the UK, Europe and the USA. Her focus is on the attraction, engagement and retention of talent. Heather is a Fellow of the Chartered Institute of Personnel and Development and of the Recruitment and Employment Confederation. She is currently a NED of the REC.
Area’s of interest and expertise include Learning and Development, Graduate Development, Coaching and Mentoring, Employment Law, Human Resources Strategy and Practice, Leadership, Change Management, Recruitment, Psychometric testing, Advanced Sales, Employee Relations

Associate
Meet Paul. One of the orginal Co-founder of Jump Advisory Group, now semi-retired, well-known, high-profile recruitment figure, and over 40 years’ experience of successfully accelerating growth across multiple national and international recruitment businesses and sectors, as a CEO, COO, and a Strategic Advisor. Board Director of the Recruitment & Employment Confederation, regular judge at industry awards and multiple recruitment award-winner himself, Paul reflects the best of an industry that changes lives and has created a legacy of inspiring future-focused leaders to progress beyond their ambition. He’s also a very likeable guy.
A bit of a celebrity, Paul guest-starred in over 400 national and local radio broadcasts including all BBC radio channels, IRN, ITN and Jazz FM. Friends might say ‘loves the roar of the greasepaint’, but his co-founders prefer ‘media enthusiast’. Malcontent with radio stardom, Paul extended his reach into TV with regular appearances on CNN, Channel 4, BBC One 1 and NBC. (It’s always good to have a back-up plan).
Hackney-born father of 2, grandfather of 3 (with a fourth on the way), loving husband to a very understanding wife, Paul’s other passion, coming in a (very) close second to recruitment, is his beloved Arsenal. Paul is also a member of Ronnie Scott’s (might explain his appearance on Jazz FM).
Paul has collaborated with well over 100 executive management teams to develop and accelerate strategies that have achieved impressive turnover and profit margin, at speed and scale. Instrumental in implementing the famous pink of Office Angels as MD, his skills extend beyond advisory into developing a brand as standout, that organisations in the sector followed and adopted for years to come, with significant success.

Marketing Consultant delivering responsible marketing to accelerate and sustain growth
A commercially astute, strategic, board-level marketer with 14 years multi-channel experience, Lauren is motivated by the opportunity to support businesses transform. She has an analytical, creative and energetic approach to problem solving.
With extensive experience across multiple sectors, both B2B and B2C, in brand, digital, social media, customer and employee engagement and SEO, Lauren’s skills are adaptable to all industries.
As a global brand and customer guardian, she communicates articulately and succinctly and influence marketing effectiveness, strengthen strategic growth and achieve results.
Comfortable in fast-paced, sales-driven environments, Lauren has a proven track record in developing, nurturing and leading high-performance teams, with strong leadership and management attributes.

Co-Founder at Jump Advisory
Meet Dave. Co-founder of Jump Advisory Group and Fellow of the Institute of Recruitment Professional and the RSA.
25 years of successfully scaling recruitment businesses, both nationally and internationally, father to 7 head-strong and determined children, passionate Trustee at a local teenage mental health charity and an international healthcare organisation charity, and an enthusiastic and permanently disappointed Arsenal supporter – but don’t hold the latter against him.
Dave has advised on multiple MBOs, scaled client development internationally, supported high-growth businesses across sectors, shaped future leaders and is Board member and Advisor to several niche, high growth, recruitment businesses.
Dave is a regular judge at industry awards and conference speaker and leads the REC’s approach to Business Growth.
Former CEO to three UK and international recruitment business, Dave’s working style with recruitment leaders is driven by passion, creativity, relationships, and collaboration. He gets the excitement and challenges of running a recruitment business and is on a mission to help leaders navigate the complexities of modern recruitment to achieve their purpose and ambition, with integrity

Technology Advisor/Strategist
Meet Tim. Tim is a highly experienced IT professional with a proven track record of success in the recruitment industry. With over 25 years of experience, he has developed a deep understanding of the IT market and the needs of clients, consultants and candidates.
As one of the founders and CTO of Comensura, a leading UK Managed Service Provider, Tim played a key role in the development and growth of the company. He also served as the CTO of Matrix, where he managed large IT teams and oversaw the insourcing and outsourcing of IT functions. Lately, Tim has been part of the senior leadership team that took a UK recruitment group international and tripled the size of the business.
With a wealth of experience in large-scale development and data analytics, Tim has a deep understanding of the technical challenges facing businesses today. He has worked with recruitment businesses of all sizes, from start-ups to those with over 2,500 users.
Throughout his career, Tim has been recognized for his ability to lead teams to success. He is a skilled communicator, building strong relationships with clients and colleagues. He is also a strategic thinker, with a talent for identifying opportunities for growth and development.
He holds an MBA and has a proven track record of success in a variety of leadership positions. As a former DPO, Tim is a certified member of the International Association of Privacy Professionals, qualified as CIPP/E and CIPM
Overall, Tim is an experienced IT professional with a wealth of knowledge and expertise in the recruitment industry. His technical skills, leadership abilities, and business acumen enable him to bring value to any organisation.

Compliance Expert and Founder of Labvolution
Bernie Payne is one of the founders of Labvolution. She has almost 20 years’ legal and compliance expertise, working across a range of sectors and industries. She helps businesses understand and manage complex areas of legal, contractual, compliance and strategic risk, and provides clear, concise guidance on implementing strategies to mitigate those risks with the minimum of fuss and upheaval.
She supports and advises businesses on:

CEO of SEE Change Happen
Joanne Lockwood is the Founder and CEO of SEE Change Happen and describes herself as an Inclusion and Belonging specialist who works with organisations throughout the UK, Europe and Elsewhere to bring culture change that allows people to thrive and perform at their best from pre-hire to retire.

Diversity, Equity & Inclusion
Specialising in Diversity, Equity & Inclusion and its alignment with inclusive leadership, Jackie Handy has seen both sides of the coin. She knows first-hand how exclusion feels and now her mission is to ensure everyone feels safe, valued and understood at work.
Jackie engages and encourages leaders and team managers to think and act differently and become more consciously inclusive. The rewards include a workforce who are true to themselves, motivated and successful, a diverse talent pipeline, as well as stronger brand positioning.
Jackie is a TEDx and event speaker, consultant, trainer and author of ‘The little book of Belonging’

- Hear what Five clients have say about Jump’s Advisors and our service

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