Beyond Profit, Creating a B Corp Recruitment Agency with Leo Hewett | Core3 | S1-02 Growth

Beyond Profit, Creating a B Corp Recruitment Agency with Leo Hewett | Core3 | S1-02 Growth.

by Howard Greenwood, 26th March 2025

In this episode of Recruitment Leaders. Unlocked, Paul Jacobs interviews Leo Hewett, the Founder and Managing Director of Core3, an award-winning recruitment business that’s redefining what success looks like in the industry.

Leo shares his remarkable journey of building Core3 from scratch to an 11-person operation with offices in Bristol and London in just three years. He explains their unique business model that donates 3% of revenue to social and environmental causes, which has resulted in £76,000 in charitable giving, 23,000 trees planted, and support for 6,500 disadvantaged children.

Key Topics:

• Creating a sustainable business model that donates 3% of revenue to social and environmental causes

• Building a strong culture and maintaining standards during early growth stages

• Balancing cash flow challenges with investment in experienced talent

• Developing strategic planning through five-year visions and quarterly OKRs

• Leveraging personal branding for talent attraction and business development

• Selecting and integrating technology to maximize efficiency

• Maintaining founder wellbeing while scaling a values-led business

• Achieving B Corp certification and external recognition through awards

Chapters:

00:00 Introduction to the Podcast

01:16 Meet Leo Hewitt: Founder of Core Three

02:32 Leo’s Journey: From Marketing to Recruitment

04:08 Core Three’s Purpose-Driven Mission

06:25 Achievements and Awards

09:51 Challenges and Growing Pains

13:05 Building a Strong Company Culture

20:14 Balancing Immediate Needs with Long-Term Vision

23:44 Granular Goals and Accountability

24:12 Tailored OKRs and Company Objectives

25:02 Instilling Company Values and Behaviors

25:37 KPIs and Measuring Success

28:20 Building a High-Performance Team

28:32 Employer Branding and Talent Attraction

31:29 The Role of Technology in Recruitment

35:26 Maximizing CRM and AI Integration

39:52 Personal Motivation and Business Growth 4

2:19 Standing Out in a Competitive Market

45:37 Final Advice for Recruitment Leaders

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